Outcomes of the 5-4-3-2-1 go! childhood obesity community trial.

Auteur(s) :
Evans WD., Christoffel KK., Necheles J.
Date :
Mar, 2011
Source(s) :
Am J Health Behav.. #35:2 p189-98
Adresse :
The George Washington University, Wasington, DC 20037, USA

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OBJECTIVES: To determine effects of the 5-4-3-2-1 Go! community social marketing campaign on obesity risk factors.

METHODS: We randomly assigned 524 parents of 3- to 7-year-old children to receive 5-4-3-2-1 Go! counseling or not. We surveyed parents about 5-4-3-2-1 Go! behaviors and perceptions of children’s behaviors at baseline and one year later. We conducted multivariable logistic regression for each outcome.

RESULTS: Parents who received counseling consumed more fruits and vegetables at follow-up (OR 1.749, [95% CI: 1.01-3.059]). Parental exposure to messaging at children’s school events was associated with higher water consumption (6.879, [1.954-24.212]).

CONCLUSIONS: 5-4-3-2-1 Go! is a promising intervention.

Source : Pubmed
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